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Starting Your Influencer Journey

With the advent and subsequent explosion of social media, we have seen the rise of an all-new job title, specifically that of influencer. Before anything, it’s important to answer the question: What is an influencer? These individuals, by the very definition of the term ‘influencer’, are influential and can affect the purchasing decisions of consumers …

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YouAdMe Launches New App for Businesses to Connect with Cambodian Social Shoppers

Bernard Teo, Founder, Group Chairman & CEO of YouAdMe Co., Ltd. . Supplied Phnom Penh, Cambodia – Social commerce startup YouAdMe has just launched an upgraded version of its mobile app in Cambodia that connects businesses with consumers through product reviews and affiliate marketing. Earlier in January 2022, the latest app release was made available to …

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EEA’s Partner – YouAdMe

A story about our partner – YouAdMe’s Chief Commercial Officer Featured in: E27 My journey in tech only began after graduating from Nanyang Technological University’s School of Art, Design and Media. Fresh-faced and ambitious, I joined an agency to provide creative services to help businesses market and drive user engagement. Despite running on the creative route, …

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How a Cambodian social e-commerce startup is making its mark in SE Asia

The key to success is to start before you are ready, says entrepreneur Chai Zhi Ying, Commercial Director of YouAdMe, in this interview with MartechAsia. Everyday, we receive many pitches for interviews with founders, CMOs, and digital leaders from various verticals across APAC. When I received a pitch that said, “From Singapore To Cambodia, This …

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What Cambodian women taught me about being a better woman entrepreneur

Founder of Youadme, Zhi Ying Chai (centre) with her Cambodian colleagues I took off for Cambodia with a team from Singapore to better understand the market and here’s what my Cambodian taught me. My journey in tech only began after graduating from Nanyang Technological University’s School of Art, Design and Media. Fresh-faced and ambitious, I …

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Get To Know Chai Zhi Ying, Founding Member And Chief Commercial Officer Of Youadme

Chai Zhi Ying, YouAdMe If you want to stand out amongst competitors and reach out to your ideal clients, you will need to have a compelling personal brand that reflects your personal and professional strengths and shows the value you can deliver. With advancement in digitalisation and AI, we are seeing more women making waves …

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